“Fit Rules” are the non-negotiables a target must meet to qualify. Paired with “Kill Criteria,” they stop you from chasing deals that look exciting but will break your platform during integration.

Fit Rules checklist (example categories):

• Target type: competitor / channel / adjacency
• Customer profile match (who they sell to)
• Margin quality (how profit is produced)
• Key-person risk (where knowledge lives)
• Systems complexity (integration effort)

CTA: Want the one-page Fit Rules + Kill Criteria template? Comment FIT.

Founder – Seller Category